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Why Are Skincare Subscription Boxes Actually So Popular?

By December 7, 2020December 21st, 2020No Comments

Feeling ready to spice up your beauty routine but unsure what products to go for? Welcome to the wonderful world of custom-curated skincare subscription boxes! Get a box full of products chosen specifically for you delivered to your doorstep each month.

Whether you want to get some stylish new makeup or focus on bringing out your skin’s natural glow, there’s a perfect subscription beauty box out there waiting for you. It’s the easiest way to try new products and build up your skincare routine without blowing out your wallet on the way.

Want to know the best part about these beauty boxes? Some of them actually come with multiple full-size products for less than the price of one. In today’s post, you’ll learn what these subscription boxes are, why they’re so popular, and whether they’re worth the hype. Let’s get started!

What Is a Skincare Subscription Box?

Times are changing rapidly. While your parents may have found their beauty products by browsing their favorite department store beauty counter or flipping through a magazine, that’s not really the way we do it today. You’re more likely to find your fave new skincare products on Instagram or through a recommendation from that friend with the glowing skin.

With the internet in your pocket, it’s easier than ever to discover all kinds of different beauty products and the beauty industry knows it. But buying every product your favorite Youtube skincare guru recommends or ordering each trendy new beauty product that catches your eye on Instagram will wear out your wallet real quick, without any guarantee that the product will work for you.

Wouldn’t it be nice if there was a way you could give a bunch of new products a test run to figure out what works best for your style?

That’s where skincare subscription boxes come into play. You pay less than you would usually pay for a single full-sized beauty product and get several different curated samples in return. If you find a product you can’t live without, you can invest in the full-sized version knowing that it looks great on you.

5 Reasons to Love Skincare Subscription Boxes

Who doesn’t like receiving surprise gifts? Getting a new box once a month is an ideal way to make sure you’re giving yourself the self-care you need.

There are lots of options out there for different kinds of beauty-based subscription boxes, so you’ll want to be picky about the one you choose. Choose a beauty box that suits your style and also meets your skin’s needs.

Here are five reasons to love skincare subscription boxes and try one out for yourself.

You’ll Save Money on Skincare

Skincare subscription boxes are kind of like snagging your favorite beauty products on a great sale except that sale keeps going the whole time you’re subscribed.

Another bonus is that you pay the same flat rate each month, but the products that you receive would cost way more than that. Because the contents are different every time, the exact retail value of your box varies from one month to the next. Sometimes the contents will be worth double what you paid, sometimes triple!

The price never changes, no matter how much higher the value of the box is.

It can be hard to commit to spending money on self-care even though it’s so important for your wellbeing. Spending a flat rate each month is easier to stomach than dropping hundreds of dollars on new products every couple of months.

They Make Great Gifts for You and Everyone Else

Think of your box as a birthday present, except your birthday comes each month!

As soon as the order goes through you’ll be tracking that package and looking longingly at your mailbox waiting for it to arrive.

Because you never know what’s going to be inside, you get to relive the excitement of Christmas morning when you were eight years old again and again! And it never disappoints! You’ll find life-changing products that you didn’t know you needed. Blue mascara, anyone?

Your box’s arrival will carry you over that mid-month slump and give you an excuse to have a chilled out night off while you try your new products out.

Related: The Best Christmas Gift Ideas For The Beauty Junky In Your Life

Boxes Are Usually Tailored to You

If you’re intrigued but concerned that you’d be paying for a box full of products that aren’t what you’re looking for at all, don’t you worry.

These skincare subscription boxes are curated with your needs in mind.

Since you get a new box every month, you can rest assured that your curated products will be trendy and seasonally appropriate. One of your fall boxes may have some sweet pumpkin-based products (pumpkin spice balm? Yes please!) or you might get the perfect foundation-gripping primer to hold your look steady in the summer heat without adding an extra ten steps to your routine.

One of the reasons we like beauty boxes so much is the sheer diversity of the products. You’ll find a product for every step of your routine. This means you can slowly start parting with some of those older products you have sitting on your shelf that you’ve been clinging to even though they may not be the best for you. You can use your new goodies while you build up an even healthier skincare routine.

Skip the Stress of Shopping in Stores

Gone are the days of wandering through drugstore make-up aisles only to be unable to decide what you want and end up buying nothing. Gone are the days of second-guessing and being unsure if a product will treat your skin right.

Checkout one time, when you buy your subscription, and that’s it. A beauty guru will take all the stress of picking out products off your shoulders by creating the perfect box for you. You can try all kinds of new products that you would never have thought to try for a fraction of the price, allowing you to figure out what really works for your specific skin and style.

You Can Get Familiar with New Brands and Products

Maybe you’ve never tried a serum before (you totally should!) or maybe you’ve just been craving a new brand to help your skin thrive. Your beauty box will match you with products you’ve never heard of and brands that you’re going to love forever.

Your subscription gives you the perfect opportunity to try products you never would have picked out on your own and introduce you to some boutique brands that will change the way you take care of your face. And it will do that every month!

When you’re ready to commit to going beyond the sample sizes on your new favorite brand, try using our VIP Monthly Membership to get even more sweet deals.


Skincare subscription boxes are the way to go if you’re ready to start exploring new beauty products but don’t want to invest in a bunch of new products you’ve never tried before. Celebrate yourself each month with a whole bunch of new goodies to explore.